Marketing Built by Love by Daniel Bussius (.ePUB)
File Size: 4 MB
Marketing Built by Love: A Human-Centered Foundation to Delight Your Customers, Increase Your Revenue, and Grow Your Business by Daniel Bussius
Requirements: .ePUB reader, 4 mb
Overview: A revolutionary approach to marketing, based on neuroscience and psychology, that will transform your business forever
Mention the word “marketing,” and every executive cringes. For decades, we’ve been told that marketing success is hidden behind secret strategies, hacks, and platforms promising incredible results. Yet those results never come, and business owners around the world are left with lost money and lost time—worse off than where they started.
In Marketing Built by Love, Daniel Bussius asserts, with compelling support from academic research, neuroscience, psychology, and over a decade of rigorous real-world testing, that there are four indispensable pillars to marketing success—pillars based on one reality of marketing that will never change: your audience is human.
Genre: Non-Fiction > General
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