The Experience Mindset by Tiffani Bova, Tom Peters (.ePUB)
File Size: 25.8 MB
The Experience Mindset: Changing the Way You Think About Growth by Tiffani Bova, Tom Peters
Requirements: .ePUB reader, 25.8 MB
Overview: From the Wall Street Journal bestselling author of Growth IQ comes a guide to enhancing customer and employee experience simultaneously for unprecedented revenue growth
In the war for customer acquisition, businesses invest millions of dollars to improve customer experience. They deliver packages faster, churn out new products, and endlessly revamp their UI, often putting greater strain on employees for diminishing returns. According to Tiffani Bova, this siloed focus on customer experience – without considering the impact on your staff – actually hinders growth in the long run. The most successful companies adopt an Experience Mindset that strengthens both employee experience (EX) and customer experience (CX) at the same time.
Genre: Non-Fiction > General

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