The Fundamentals of UX Writing by Yael Ben-David (.ePUB)+
File Size: 10.3 MB
The Fundamentals of UX Writing: A Practical Guide to Microcopy and Crafting Words That Work by Yael Ben-David
Requirements: .ePUB, .PDF reader, 10.3 MB | True PDF, True EPUB
Overview: The Fundamentals of UX Writing explores the topic of microcopy – what it is, why it matters, and how to craft effective, user-friendly text for digital experiences. Strong microcopy enhances usability, builds trust, and improves conversions, making it a crucial skill for designers, writers, and product teams. As digital interactions continue to shape our daily lives, effective microcopy is more important than ever. We will start by looking at what microcopy is and what it does. Then we’ll dive into the best practices that enable stakeholders to write better microcopy, faster. Later, we’ll talk about exceptions to the rules. Real life examples throughout the book make the content clear and memorable. We will look at not overloading users with information or alienating them with jargon or idioms, as well as how to design great calls to action (CTAs) and improve navigation. We will also talk about setting up content hierarchy, localization beyond translation, and accessibility requirements. UX writing is about interactions. About partnering with the user to do something. It’s not a monologue or decorative. We write words to help the user interact by talking them through a process. Buttons, menus, toasts a.k.a. growls, notifications, labels, placeholders, validation errors, empty states…these and more elements appear at touchpoints (moments a user interacts with an app, like opening it, receiving a notification, or filling out input fields) where the user is trying to interact with the product. It’s a conversation where they “say something” by clicking or tapping or actually talking if it’s a voice user interface (VUI), and then we, the product, talk back with the words UX writers write. For content designers and other UX writing practitioners and technical writers, as well as developers, UX researchers, product managers, marketers, and other business stakeholders who are involved in the selling, usability and adoption of digital products.
Genre: Non-Fiction > Tech & Devices
Free Download links: